With its calming nature, Lavender’s effortless blend of pink and purple tones adds a sense of coolness to any look.
For the most vivid results, we recommend applying to bleached hair with no brassy tones. Image of swatch is a simulation of the colour on a level 10.
Soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.
Each tub contains 100 ml semi-permanent hair colour.
100% vegan friendly and cruelty-free.
All Directions colours are inter-mixable to create a new shade.
Do NOT dye eyelashes or eyebrows.
If product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials – use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour we recommend to seek professional advice.
Shades may vary at manufacturer’s discretion.
Coloring Directions
When applying dye to your hair, brush through your hair until the dye is frothy. This will allow the pigment to better penetrate the hair structure.
After the paint has foamed, it should be kept for 15-30 minutes, depending on the shade that you want to get in the end. The longer you hold the dye, the deeper it penetrates the structure
The use of a plastic cap allows the color to “lay down” better.
Rinse your hair with warm water
To keep your color longer, do not use conditioners.
INGREDIENTS: Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Blue 99, Basic Violet 16, HC Blue No.15